Drive Action with Engaging Campaigns

Video is one of the most powerful tools for marketing, helping businesses build brand awareness, engage audiences, and drive conversions. In fact, 91% of businesses now use video as a marketing tool because of its effectiveness in reaching and engaging customers. If lead generation is your goal, you're in good company—87% of marketers say video content has helped them generate leads. More importantly, 76% of marketers report that video has directly contributed to increased sales, making it an essential part of any marketing strategy.

Whether you’re looking to increase conversions, improve customer trust, or create more engagement on social media, video is a highly effective way to do it.

The best type of video depends on your industry and marketing goals. For instance:

‍Explainer Videos → These are highly effective for breaking down complex ideas, and 91% of consumers say they’ve watched an explainer video to learn more about a product or service before making a purchase.

‍Short-Form Videos → Platforms like TikTok, Instagram Reels, and YouTube Shorts thrive on quick, engaging content. Short-form videos generate over twice the engagement of long-form videos, making them perfect for brand awareness and social media engagement.

‍Live Videos → With audiences increasingly engaging in real-time content, live videos have grown in popularity across multiple platforms, helping brands create stronger connections with their audience.
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We’ll help you determine the best format based on your goals, audience, and industry trends.

Turnaround time depends on the complexity of the project:

‍Simple social media clips → 1-2 weeks
‍Corporate or testimonial videos → 2-4 weeks
‍High-production brand videos → 4-6+ weeks

While video production varies by project, research shows that most marketers allocate between 21% to 30% of their marketing budget to video content due to its strong performance. Our introductory packages start at £1,500, with options for additional filming days, custom animations, or ad-ready edits.

Success metrics depend on your campaign objectives:

‍For Brand Awareness → Views, reach, and social shares are key indicators of performance.
‍For Lead Generation → Conversion rates and click-through rates help measure effectiveness.
‍For Sales-Driven Campaigns → ROI tracking and customer actions show direct impact.

It’s worth noting that 90% of marketers report that video marketing provides a strong ROI, making it a worthwhile investment. Additionally, metrics like viewer retention rates and engagement rates help gauge the success of content, ensuring that your video is delivering results.